Harnessing the transformative power of virtual reality in events

By Victor Paan More than ever before, virtual reality (VR) is now capturing our imaginations and transforming everything from everyday experiences to industrial design processes — and smart brands are sitting up and paying attention. Although it’s not necessarily a new … Continue reading

PCMA unveils its Digital Experience Institute

PCMA (Professional Convention Management Association) has unveiled its new Digital Experience Institute (DEI), formerly known as the Virtual Edge Institute. DEI is designed to deliver insights and connections essential to attendee engagement in a changing climate of connected experiences. As … Continue reading