News & Articles - technology

  • How to Sell Hybrid Events to Sponsors

    With the easing of lockdown restrictions and reopening of borders worldwide, hybrid events are expected to return in a big way. In fact, a new research study revealed 58 per cent of organizers are running hybrid events in 2021, and another 17 per cent have already committed to do so in 2022. That same study showed organizers are feeling confident about the return of in-person events, with 71 per cent saying their attendees expressed readiness in meeting face-to-face this year.…

    Event Branding & Marketing, Event Operations

  • Cvent Signs Multi-Year Agreement with MPI

    Cvent has extended its partnership with the largest global meeting and event industry association, Meeting Professionals International (MPI), through to 2024. “MPI has remained steadfast in its commitment to creating a community that advances the industry and the careers of the people in it,” says Cvent CEO and founder, Reggie Aggarwal. “After what’s been a difficult last 18 months for meeting and event professionals, it’s more important than ever to continue this mission. We’re proud to support MPI and their…

    Breaking News

  • How to Leverage Technology to Simplify your Hybrid Event Production

    A recently published study by EventMB found an overwhelming majority of event organizers (81 per cent) believe they have to design and execute separate, dedicated experiences for in-person and remote audiences when hosting a hybrid event. Fortunately, with the right production technology and expertise, you don’t have to plan two separate events when going hybrid. Here’s how. Focus on Content Hybrid formats allow you to produce one event with two outputs. Take Apple’s annual Worldwide Developers Conference. The five-day event…

    Event Operations, Social Media & Technology, Virtual Events

  • Major Trade Show Requires Proof of Vaccination to Attend

    The Consumer Technology Association (CTA) has announced proof of vaccination is required for in-person attendees of CES 2022. “Based on today’s science, we understand vaccines offer us the best hope for stopping the spread of COVID-19,” says CTA president and CEO, Gary Shapiro. “We all play a part in ending the pandemic through encouraging vaccinations and implementing the right safety protocols.” CTA is also assessing the acceptance of proof of a positive antibody test as an alternative requirement but no decision has been made…

    Breaking News

  • How to Choose the Right Venue for your Hybrid Event

    2020 saw many events turn virtual due to the pandemic. This year, with the vaccination rollout now in full swing, hybrid events are slated to become the most popular event type. Much like in-person events, the venue can make or break a hybrid event’s success. For face-to-face events, the right spot will depend on the event’s size, duration and audience. Other considerations include budget, catering, parking, accommodation and venue availability. These factors are also important when planning a hybrid event…

    Event Operations

  • Why you Should Avoid Conference Call Apps for Virtual Events

    Video conference call fatigue is real. Today’s virtual attendees are tired of the Brady Bunch squares they interact with daily and are looking for high-quality and to be intrigued when they attend virtual events or trade shows. Few people look at a video conference call and say, “Wow, this is captivating just like broadcast events.” These platforms may be a great tool for peer discussions, family functions or the classroom, but not for a professional presentation of topical information with testing,…

    Virtual Events

  • Amp Up your Next Virtual Event by Targeting this Sense

    With events primarily taking place from the comfort of people’s homes, the power of our five senses has shifted. It used to be an event producer’s passion to ignite all the senses in calculated ways, at specific times, to entice memory or create action. While we’ll get back to a new version of that eventually, for now we have the digital realm from which to work to deliver content. Because of this, the sense of hearing is among the most engaged…

    Virtual Events

  • Hilton Introduces Hybrid Solutions for Meetings and Events

    Hilton has introduced a set of hybrid solutions to address the dramatic shift away from in-person meetings and events during the pandemic. The new offerings, which will continue to evolve alongside customer needs, direct event planners to Hilton’s hybrid-ready hotels while also providing them with additional resources, including an expanded ‘playbook’ with in-depth information on planning and executing small hybrid events and flexible customer offers for a more seamless contract experience. “Hilton has remained a leader in the meetings and…

    Breaking News

  • New App Adds Real-Time Language Translation to Any Virtual Event Platform

    Interprefy has launched a desktop app that allows real-time interpreting to be added to any virtual meeting and event. “The new normal of connecting remotely offers an unprecedented opportunity for event organizers to attract a wider and more diverse audience, and to democratize access to the conversation by offering a truly multilingual experience where everybody listens and speaks in a language they’re proficient in,” says Interprefy CEO, Annett Polaszewski-Plath. Interprefy Select can be used on any live streaming platform, including…

    Breaking News

  • How the Internet may be Hurting your Virtual Event

    Working from home became an unexpected reality during the pandemic. Like most, I upgraded our Internet connection after making the transition to ensure everyone in my household could continue to make video calls, watch Netflix and browse the web without interruption. As the events industry moved online, more thought was given to networking technology than ever imagined as planners and producers struggled to manage Internet traffic. In an ideal world, everyone would have enough Internet at their disposal and it…

    Virtual Events

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