The psychology of events: Why sticking to a schedule matters

Have you ever wondered why you get so agitated sitting in a presentation longer than expected? Or why you are so relieved when it ends a few minutes earlier? To understand why this is the case, I interviewed Dr. Brynn … Continue reading

Using video to help your clients get more from their next event

By Dan Asselin Let’s face it: There are parts of just about every event that are unavoidably boring, boring and really boring. Dry content and droning speakers can take the life out of anything and make all of your efforts … Continue reading

Tips for hiring the best keynote speaker for your next event

Hiring the right keynote speaker for your corporate event or conference isn’t getting any easier. There seems to be more speakers than ever, on just about any topic. If you Google the term “keynote speaker,” there are over 19.2 million … Continue reading

Tips for creating a consistent yet unique roadshow

What is a roadshow? It is usually the presentation or launch of a company product or service, in seven or more locations. The presenters or trainers travel from one location to the next, rather than the attendees, which saves a great deal on costs and coordination. A roadshow can travel through a region, across a province, state or an entire country. There are also roadshows that travel the world. Continue reading