Digital fluidity and the human experience at meetings and events

Digital fluidity – the premise that our lifestyle landscape is being forever changed by the ongoing onslaught of disruptive digital capabilities – can no longer be ignored by the meeting planning and hospitality communities. It is time to catch up … Continue reading

Survey reveals social media is a critical marketing tool for event planners; usage expected to increase

A new survey from Constant Contact®, Inc. finds that social media marketing has become a critical marketing tool for small businesses and nonprofits planning events, with 77 per cent of event planners currently using social media to market their events, and another 14 per cent planning to do so in the next year. Continue reading