News & Articles - mobile apps

  • Going mobile: Interact, engage and measure using mobile apps at meetings and events

    By Issa Jouaneh In recent years, we have seen the role of technology, particularly the impact of mobile apps and devices, transform people’s abilities to connect and communicate with one another. Over time, these technologies have proven to improve the traveler and attendee experience and enhance the way attendees and planners conduct business. In recognition of this shift, meeting planners have already started to implement mobile strategies which incorporate mobile technologies before, during and after meetings and events to engage…

    Event Operations, Social Media & Technology

  • 17 ideas to add now for more memorable events

    Mobile device charging stations – the new water cooler of your events. Make it comfortable. Add water and maybe even a list of questions people can think about relevant to your industry as conversation starters – ideal for the power-hungry introvert. Mobile app. Keep it simple, or add some bells and whistles aka participant feedback mechanisms. Every single person shows up with a device, and most of them don’t need more paper to recycle later. Enough said. Water stations, with…

    A/V & Special Effects, Event Branding & Marketing, Event Operations, Food & Beverage, Meeting Checklists, Social Media & Technology, Speakers & Entertainment

  • Five areas corporate planners may want to consider outsourcing for their next event

    By Niesa Silzer If you are responsible for planning and executing your organization’s events, then you know first-hand how much work, time and money goes into managing a successful event. Without a doubt, you’ve needed more resources – staff, time, information – but in today’s economy many organizations are unable to allocate additional personnel to their budgets. While resources may be limited, internal planners must continue to meet the need for creative and memorable event experiences, and deliver a return…

    Meeting Community, Top 5 Lists

  • How Evernote can make event professionals more efficient

    While we all know technology has changed the way we do business, one thing that it has not changed is the amount of information that we deal with on a daily basis. In fact, the proliferation of technology has increased the different types of information we can create and that we need to file, record, keep track of, and act on. I would like to introduce you to an app that has vastly improved how I access, store, edit and…

    Event Operations, Social Media & Technology

  • How to re-think education and training to boost interest and attendance

    By Ben Moorsom I received some great feedback and many questions from the last article I wrote on high-energy events. One of the questions that caught my attention was around how to ensure you’re bringing the right energy to the education and training components of an event. We know that if the education and training components of your event are stale, you’ll start to see a drop-off in event attendance. In fact, according to The Decision to Attend Study (January…

    Event Operations, Special Events

  • Using mobile app data to create the perfect meeting

    Mobile event apps are an information hub, communication tool, engagement device, and data gold mine. Mobile data is gathered in real time, which means you can see what your attendees are using the app for as they’re using it. Using mobile app data to redesign your meeting and enhance attendee engagement will greatly improve the event experience for participants, sponsors, exhibitors, and speakers. However, understanding data can be confusing if you don’t know what to look for and how to…

    Event Operations, Social Media & Technology

  • CWT Meetings & Events releases Meet by CWT M&E mobile app

    Today sees the global launch of Meet by CWT M&E, an easy-to-use app that supports every aspect of meeting planning. Meet by CWT M&E contains all the information organizers or attendees need to plan or navigate through their meeting. It includes meeting details and agenda, and meeting organizers have the ability to email all attendees. Users will also be able to suggest new features which could be added in the future, by using a built-in feedback system. Meet by CWT…

    Breaking News, Meeting Community

  • Four simple tips for making the most of your event app

    By Alejandro Contreras, Director, Technology and Platforms, American Express Meetings and Events and Danielle Puceta, Global Channel Lead, DoubleDutch Not long ago, meeting attendees were bombarded with printed welcome packets, brochures and conference agendas the moment they arrived at an event. Meeting planners had to collect, interpret and store all of the information that attendees provided manually. While they were able to track their attendees’ participation, keeping all of their feedback and contributions together posed a serious, time-consuming challenge. Now…

    Event Operations, Social Media & Technology

  • Meetings need trust, timing and yes, surprise

    Do your meetings and events leave your participants wanting more? This year, I have attended more than a dozen conferences designed for meeting and event professionals. Most recently, over a period of 12 days I attended four industry conferences. This is more than the average, as most people will attend three to six conferences at the most per year, and each time we plan a meeting we are hopeful to have the “right” audience – in both size and mix…

    Event Operations, Food & Beverage, Social Media & Technology, Speakers & Entertainment

  • Responding to trends: When popular culture influences the events industry

    At this time of the year, we have seen excellent trend reports and predictions for 2015 from media outlets, business leaders and event and technology organizations, all in easy-to-digest formats designed to move us to action. We have learned about the fabulous new Pantone Colour of the Year, Marsala, and have thought about ways we may integrate this into event designs for the year. We have moved from kale to cauliflower and are seeking recipes to incorporate chia seeds. Craft…

    Event Branding & Marketing, Event Operations, Social Media & Technology

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