News & Articles - innovation

  • The IMEX Group and C2 International announce joint partnership

    C2 International, the ground-breaking leader in business conferences, has partnered with the IMEX Group in a joint effort to drive innovation and creativity throughout the meetings and events sector. The three-year agreement represents the first time that C2 International has partnered with another event. The partnership aligns the visions of both organisations through dedicated events at IMEX shows as well as on-going opportunities and content throughout the year. The aim of the partnership between the IMEX Group and C2 International…

    Breaking News, Meeting Community

  • New panel announced for GBTA Conference 2018 Toronto: The Momentum of Technology & Innovation in Business Travel

    A new Centre Stage panel, The Momentum of Technology & Innovation in Business Travel, has been announced for GBTA Conference 2018 Toronto, adding to an already exciting line-up of industry speakers from April 16-18. “These phenomenal speakers can truly attest to how technology and innovation have altered the marketplace and the ways in which we conduct business,” said Nancy Tudorache, director of operations for GBTA Canada. “Because our industry evolves at such a rapid pace, today’s business travel professionals must…

    Breaking News, Meeting Community

  • Building event value by creating trust

    When I began writing Intentional Event Design: Our Professional Opportunity, it was to delve into and provide information on designing events that are people-centric and purpose-driven. The more I wrote, the more I realized it came down to one thing: using meetings to build trust – in the organization, between teams, and between solution providers and their potential clients. To create environments that allow the time and space for conversations is part art and part (neuro) science, and deeply understanding…

    Event Branding & Marketing, Event Operations

  • How to make innovation simple

    In the face of today’s fast-moving, highly-volatile business world and the ongoing disruptions it brings, many businesses and individuals continue to struggle with the concept of innovation. But according to leading experts (and Merriam Webster’s dictionary), innovation is far simpler than you may suspect: By definition, it’s simply the introduction of something new. But innovating is often far easier said than done: If it were simple, everyone would be doing it, naturally. Surprisingly though, as we’ve found through our ongoing…

    Career Development, Event Operations, People & Profiles, Social Media & Technology, Speakers & Entertainment

  • Meetings Mean Business relaunches Worth Meeting About campaign

    Industry campaign showcases the importance of face-to-face meetings for business and society The Meetings Mean Business Coalition (MMBC) has relaunched its Worth Meeting About campaign with an expanded lens that uses major world events, case studies and personal testimonials to highlight the industry’s role in driving progress and innovation. Leveraging digital tactics and storytelling, the coalition will emphasize the message that when it’s important, it’s Worth Meeting About. “Worth Meeting About brings to life the value behind meetings and the…

    Breaking News, Meeting Community

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