News & Articles - hybrid events

  • How to Sell Hybrid Events to Sponsors

    With the easing of lockdown restrictions and reopening of borders worldwide, hybrid events are expected to return in a big way. In fact, a new research study revealed 58 per cent of organizers are running hybrid events in 2021, and another 17 per cent have already committed to do so in 2022. That same study showed organizers are feeling confident about the return of in-person events, with 71 per cent saying their attendees expressed readiness in meeting face-to-face this year.…

    Event Branding & Marketing, Event Operations

  • Cvent Signs Multi-Year Agreement with MPI

    Cvent has extended its partnership with the largest global meeting and event industry association, Meeting Professionals International (MPI), through to 2024. “MPI has remained steadfast in its commitment to creating a community that advances the industry and the careers of the people in it,” says Cvent CEO and founder, Reggie Aggarwal. “After what’s been a difficult last 18 months for meeting and event professionals, it’s more important than ever to continue this mission. We’re proud to support MPI and their…

    Breaking News

  • Could Provinces’ Early Lifting of COVID Rules Set the Events Industry Back?

    In a matter of days, the Alberta government will lift all remaining COVID-19 public health restrictions that have been in place for most of the pandemic. As of Aug. 16, masks will be completely optional except in certain settings like acute care or continuing care facilities, and people who test positive for COVID-19 will not be required to quarantine anymore. Isolation hotels and quarantine support will also no longer be available and by month’s end, COVID-19 tests will only be…

    Event Operations

  • 5 Questions to Ask Before Pricing your Hybrid Event

    As hybrid models gather momentum, many event planners are becoming increasingly concerned about one issue that has no clear answer: pricing. Here are five key questions to help you determine how to price your next hybrid event. 1. What is the hybrid event makeup? When producing a hybrid event that combines in-person and virtual attendees, you can choose where to place the emphasis on pricing. This will be determined in part by your communications strategy and what level of profit,…

    Event Operations, Meeting Checklists, Virtual Events

  • Hybrid Events: The Next Step to Getting Back to the Event-Planning Business

    Hybrid events – where in-person audiences are mixed with audiences attending virtually – are the next step in the world getting back to business, including the events and meetings sector. Though, to be honest, that definition is a bit too simplistic perhaps. The Events Industry Council provides this definition: “A meeting that combines face-to-face and virtual aspects.” But what that combination means exactly is up to event planners, it seems. Many events will go this route to ease into getting back into…

    Virtual Events

  • 5 Marketing Techniques you Need to Use for your Next Virtual Event

    There was a time not long ago when many of us had never attended a true virtual event. Now, with the novelty of modern technologies worn-off and the over saturation of virtual events, event professionals and marketers alike must find new and creative ways to promote their events. While there is increased talk about hybrid events in 2021, 75 per cent of event organizers plan to incorporate technology into their events going forward, no matter the event format. This is…

    Event Branding & Marketing, Virtual Events

  • Winners of VEI’s Virtual and Hybrid Event Awards Announced

    Event professionals from around the world tuned in to watch the Virtual Events Institute’s (VEI) first-ever Virtual and Hybrid Events Awards on April 22. Broadcasted from ExCeL London and Anna Valley’s hybrid event studio, accolades were presented across 15 categories. Awards’ entries were judged by a panel of 47 industry leaders, comprised of a diverse mix of corporations, associations, exhibition organizers and agencies. The judges came together for a combined total of 200-plus hours to determine the winners, runners-up and…

    Breaking News

  • How to Choose the Right Venue for your Hybrid Event

    2020 saw many events turn virtual due to the pandemic. This year, with the vaccination rollout now in full swing, hybrid events are slated to become the most popular event type. Much like in-person events, the venue can make or break a hybrid event’s success. For face-to-face events, the right spot will depend on the event’s size, duration and audience. Other considerations include budget, catering, parking, accommodation and venue availability. These factors are also important when planning a hybrid event…

    Event Operations

  • Whistler Resort Revamps Meetings, Events Offerings

    Four Seasons Resort and Residences Whistler has reinvented its meetings and events services. The luxury hotel is offering enhanced hybrid meeting solutions and the option to run meetings concurrently at the same venue. The in-person audience can participate with any number of virtual attendees, thanks to state-of-the art technology and health and safety measures. “Our mission is to create a bespoke experience for all participants, whether attending an event physically or virtually,” says general manager, Ali Mohammed. Attendees can experience…

    Breaking News

  • IAEE Adds Digital Events Management to Education Curriculum

    The International Association of Exhibitions and Events (IAEE) has expanded its Certified in Exhibition Management (CEM) learning program to include digital events management. Research has shown that as the industry recovers, the demand for hybrid and digital events will continue. This prompted the CEM commission to approve the curriculum addition. “Although the industry handled the crisis as gracefully as possible last year, it was still forced to move quickly. We learned a lot from that experience and the result is…

    Breaking News

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