News & Articles - FOMO

  • Engaging Attendees with Event Technology

    Q&A with Anthony Vade, Experience Architect at FMAV Events have always been about creating experiences. That, and ensuring attendees walk away with the brand messages and key takeaways intended by the event’s planners and stakeholders. This is a worthy goal on paper, but how does one do that effectively, and how can technology help create that lasting impression? Here to discuss the role technology plays in helping event professionals design better experiences is FMAV’s Anthony Vade. How can technological solutions be used…

    Industry Insights

  • Six marketing tips to promote your next event

    By Brent Taylor Let’s talk marketing. It seems today that there is a plethora of marketing materials, opinions and experts advising us on how to best market any product or service we have to offer. Why is that? Why is there so much attention being given to marketing? I recently read Seth Godin’s books, All Marketers are Liars and Purple Cow. I recommend both these books along with Simon Sinek’s Start with Why. I was intrigued by what Godin identifies as…

    Event Branding & Marketing, Event Operations, Social Media & Technology

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