News & Articles - events industry

  • Sheraton Laval Unveils New Multimedia Studio for Hybrid Events

    Facing the current economic crisis brought about by COVID-19, the Sheraton Laval Hotel has partnered with audiovisual and event production firm, Creativ Nation, to enable Quebec businesses of all sizes to bring large-scale interactive events to life for their employees, clients, partners and collaborators. Together, they unveiled a multimedia studio at an event Aug. 18, that can be used to design hybrid events that allow both a physical and virtual presence of participants. “It is not because physical gatherings are…

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  • How Best to Monetize your Online Event  

    Now almost six months into the worldwide pandemic, most businesses have pivoted from in-person gatherings to virtual events. But despite more people than ever using online platforms, companies continue to struggle with monetization, which may be essential to their survival amid the economic chaos wrought by COVID-19. While there are a variety of methods to earn income from virtual events — ticket sales, paid access to selective streams and upgrades for premium session content, to name a few — perhaps…

    Event Operations, Virtual Events

  • Ontario Greenlights Increasing Capacity Limits for Indoor Events

    Ontario has eased restrictions on the indoor capacity for meeting and event facilities. Facilities can now have up to 50 guests in each indoor meeting room or event space, so as long as they abide by a plan approved by the Office of the Chief Medical Officer of Health (OCMOH). “As the province gradually and safely reopens, our government is continuing to promote a safe approach to reopening businesses to boost Ontario’s economic and social recovery,” says Lisa MacLeod, Minister…

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  • CMEExpo Hall of Fame Adds Six Members

    Six event professionals have been inducted into Canadian Meetings and Events Expo’s (CMEExpo) hall of fame. Creative Group’s Diane Alexander is the 2020 industry volunteer. The category recognizes an individual planner or supplier who gives freely of their time or expertise in the promotion of industry associations, groups, professional industry chapters or charity work. Montreal event planner Daniela Caputo has been named an industry mentor. This honour celebrates a planner or supplier who, through their expertise, professional influence or academic…

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  • Celebrities take Virtual Events to Next Level without Excessive Price Tag  

    Have you always wanted to hire a celebrity to speak at a meeting or event but it was out of your financial reach? That’s likely not the case anymore. The rise of virtual events has made celebrity talent more accessible and affordable than ever. In the past, booking a celebrity was expensive and didn’t necessarily result in a positive return on investment. Costs associated with high-end talent included artist and agency fees, entourage travel, hotel rooms and catering. Then there…

    Event Operations, Virtual Events

  • New Partnership Removes Language Barriers from Borderless Digital Events

    A partnership between GlobalSign.in and Interprefy will allow organizers that are planning events, webinars, conferences and meetings on GEVME Live digital events platform to host those gatherings in multiple languages in real-time. “Digital events surpass geographical boundaries, allowing people to attend regardless of where they are in the world,” says GlobalSign.in CEO, Veemal Gungadin. “With this exciting partnership with Interprefy, participation in digital events is also no longer fettered by language, enabling event owners and organizers to easily host truly…

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  • Call for Nominations Opens for Expanded Industry Recognition Program

    The Events Industry Council (EIC) has expanded its 2020 Hall of Leaders recognition program to include global awards for social impact, adaptation and innovation. “Honouring individuals and organizations that have offered a lasting impact on our industry is essential,” says EIC board member, Cathy Breden, who chairs the Hall of Leaders task force. “Recognizing their contributions provides inspiration for all of us and creates a pathway for emerging leaders and future contributions.” The Hall of Leaders is a lifetime achievement…

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  • World’s Largest Hotel Chain Ramps up Guidance for Meetings Professionals

    Marriott International has introduced a series of efforts to help event hosts and organizers plan and execute meetings so attendees can “connect with confidence.” The changes include enhanced sanitation guidelines, new operational training for associates and increased use of conference technologies to ensure customers are able to come together when they are ready. Marriott has also created more content on its digital platform about redefined processes and reimagined spaces to provide additional context and information for designing successful events in the…

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  • IAEE Announces 2020 Legend of the Year

    ConvExx co-founder Susan Schwartz is officially an industry legend after being named as such by the International Association of Exhibitions and Events (IAEE). “She exemplifies the dedication and quality of work that makes the exhibitions and events industry a great one,” says IAEE chair, Robert McLean. Schwartz was bestowed the honour during the association’s virtual leadership conference in early August. Each year, the Legend of the Industry is selected from IAEE members whose contributions, innovation and leadership have been truly…

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  • How Businesses are Rising to the Challenges of the COVID-19 Pandemic

    COVID-19 has dealt the events industry a blow that far surpasses any other occurrence in modern history. No business has been left untouched but while some have crippled under the coronavirus outbreak, others have pivoted in ways they wouldn’t have imagined months ago when the outlook for 2020 was so bright. “Prior to the pandemic my team was planning hybrid events, which combines live in-person and virtual components. Now our offerings are primarily virtual-only,” explains Alicia Jenelle of her self-named…

    Event Operations, Uncategorized, Virtual Events

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