News & Articles - event planning

  • The Show Must Go On: Safe Practices for the Return of Live Events

    The return of in-person conferences and events is crucial to helping economies recover. They attract exhibitors and attendees from all over the world, generating millions of dollars in tourism revenue, and support tens of thousands of jobs across a multitude of industries. As co-chair of the Exhibition Services and Contractors Association’s health and safety committee and a member of the industry event and health advisory group for the Global Biorisk Advisory Council, a division of the worldwide cleaning industry association…

    Event Operations

  • How Best to Monetize your Online Event  

    Now almost six months into the worldwide pandemic, most businesses have pivoted from in-person gatherings to virtual events. But despite more people than ever using online platforms, companies continue to struggle with monetization, which may be essential to their survival amid the economic chaos wrought by COVID-19. While there are a variety of methods to earn income from virtual events — ticket sales, paid access to selective streams and upgrades for premium session content, to name a few — perhaps…

    Event Operations, Virtual Events

  • New Partnership Removes Language Barriers from Borderless Digital Events

    A partnership between GlobalSign.in and Interprefy will allow organizers that are planning events, webinars, conferences and meetings on GEVME Live digital events platform to host those gatherings in multiple languages in real-time. “Digital events surpass geographical boundaries, allowing people to attend regardless of where they are in the world,” says GlobalSign.in CEO, Veemal Gungadin. “With this exciting partnership with Interprefy, participation in digital events is also no longer fettered by language, enabling event owners and organizers to easily host truly…

    Breaking News

  • World’s Largest Hotel Chain Ramps up Guidance for Meetings Professionals

    Marriott International has introduced a series of efforts to help event hosts and organizers plan and execute meetings so attendees can “connect with confidence.” The changes include enhanced sanitation guidelines, new operational training for associates and increased use of conference technologies to ensure customers are able to come together when they are ready. Marriott has also created more content on its digital platform about redefined processes and reimagined spaces to provide additional context and information for designing successful events in the…

    Breaking News

  • How Businesses are Rising to the Challenges of the COVID-19 Pandemic

    COVID-19 has dealt the events industry a blow that far surpasses any other occurrence in modern history. No business has been left untouched but while some have crippled under the coronavirus outbreak, others have pivoted in ways they wouldn’t have imagined months ago when the outlook for 2020 was so bright. “Prior to the pandemic my team was planning hybrid events, which combines live in-person and virtual components. Now our offerings are primarily virtual-only,” explains Alicia Jenelle of her self-named…

    Event Operations, Uncategorized, Virtual Events

  • Events Industry Council Issues Guidelines to Help Rebuild Trust, Assess Risk

    The Events Industry Council has released a best practices guide to help industry professionals as they navigate the new event landscape. “We must, as individuals and organizations, take the responsibility to own the assessment and mitigation of risk, taking into account guidance from global, national, regional and local public health officials. If we do so consistently and communicate these steps effectively, we will make considerable strides toward reestablishing trust,” says Events Industry Council CEO, Amy Calvert. “Trust with organizational decision-makers,…

    Breaking News

  • Six Considerations Before Hosting a Live Event in the Coronavirus World

    With Alberta greenlighting indoor trade shows and exhibiting events, and other provinces likely to soon follow-suit, you may be eager (and have the opportunity) to squeeze an event in before the year is out. And rightfully so! Since March, the events industry has made do with virtual options, which, although effective, do not compare to the magic of a live event. But much has changed since pre-COVID-19. Where do you start? Here’s what you should consider as you embark on…

    Event Operations

  • Alberta Issues Event Guidelines as Trade Shows, Exhibits get Green Light

    Indoor trade shows and exhibiting events are allowed again in Alberta. The announcement was made July 16, at a press conference. The province’s chief medical officer of health, Dr. Deena Hinshaw, said after studying other jurisdictions that have reopened such activities, it was found events don’t seem to be large spreaders of the coronavirus. The government has developed guidelines to support event organizers in reducing the risk of transmission of COVID-19 among workers, volunteers, patrons and the general public. Organizers…

    Breaking News

  • New Seat Selection Tool Makes Social Distancing Simple

    Seats.io has released an advanced social distancing seat selection tool to assist with the reopening of the events industry and help rebuild consumer confidence. Unlike static solutions that already exist, like blocking seats before showing the floor plan, the tool allows event organizers to apply social distancing rules in real-time when ticket buyers select their seats online. For instance, they can indicate how much social distancing is required for an event, depending on the location, or how many people in…

    Breaking News

  • What to Charge for a Virtual Event

    Typically, the costs associated with producing a virtual event are much lower than that of an in-person one. Organizers may save on the venue, food and beverage, decor, signage, travel, accommodations and more. Pivoting online means the entire event format will change and, subsequently, a new pricing strategy is required. While many virtual events are offered for free, this doesn’t mean yours has to be. But what should you charge? The best way to determine a suitable pricing structure is…

    Event Operations, Virtual Events

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