News & Articles - event planners

  • IHG CVS PCMA

    IHG partners with CVS Health, PCMA

      IHG Hotels & Resorts has strengthened its Meet with Confidence program by partnering with CVS Health for onsite COVID-19 rapid testing and PCMA for a new course. The onsite testing offered through CVS Health further complements the IHG Way of Clean program, which was enhanced in 2020 with additional cleanliness and well-being measures implemented at all hotels, and IHG’s Meet with Confidence Commitment, to make every event just right. IHG also has signed a new Education Sponsorship agreement with PCMA…

    Breaking News

  • business

    Survey: Business Professionals Miss Travelling

    The majority of business professionals miss travelling for business, according to a new survey by Hilton and Morning Brew. While some have returned to travelling for work, 87 per cent of respondents say they miss hopping from city to city to pursue their work. More than 7,000 of the new site’s business readers were polled. Business travellers miss visiting new places (66 per cent), discovering local culture (41 per cent), discussing projects in person (37 per cent), and attending in-person…

    Breaking News

  • group bookings platform

    New Group Bookings Platform Launched

    Event organizers can sell more tickets and increase revenue from group bookings with a new ticketing and registration platform by Eventsforce. Built on Eventsforce’s next generation of event management solutions, the ‘Groups & Ticketing’ system is designed to revolutionize the whole process of managing groups around events. It also offers a unique and innovative group invitation tool that allows group bookers to secure places at events a lot more quickly. “Groups & Ticketing is an exciting new platform as it is…

    Breaking News

  • LinkedIn

    Five LinkedIn Profile Tips for Meeting Planners

    In 2020, during the meetings’ industry’s largest crisis to date, LinkedIn saw a massive spike in new users, and content creation on LinkedIn rose 60 per cent. This social and professional media platform is not only growing in popularity for job seekers, but it’s become one of the best platforms for you to project your personal brand and share your thought leadership. If you are a corporate meeting professional, there’s no better social media platform than LinkedIn to connect with…

    Event Operations, Social Media & Technology

  • budgeting

    Factors to Consider in Budgeting Events

    Over the last 18 months, how we deliver events has shifted dramatically. Event organizers have had to throw out their budgeting plans and sort out new ways of understanding the costs and benefits of their event spend. We’ve seen a lot of change and have helped our clients navigate this shift over the last two years. As we look to the future, change is not going to subside. Understanding how to budget new formats and content delivery will go a…

    Event Budgeting, Event Operations

  • Lessons Learned from the Pandemic Meeting and Event Design Program

    Even before COVID-19, event organizers had a laundry list of items to tackle when planning an event. The pandemic has added a whole new host of considerations to ensure the health and safety of all involved. As someone who always strives to learn new things, challenge ideas and provide value to our events team and clients, I decided late last year to pursue Pandemic Meeting and Event Design certification. Developed by the Event Leadership Institute in partnership with Meeting Professionals International, the…

    Event Operations

  • Final IMEX Buzz Day Aims to Help Create Trend Watchers

    Business event professionals can learn how to become trend watchers and create products, services and campaigns tailored to future needs at the next IMEX Buzz Day. Taking place Sept. 15, the free virtual experience features panel sessions about what lies ahead in the world of business, events and technology. “Predicting and responding to the future business landscape can sometimes be difficult but it’s always essential,” says IMEX Group CEO, Carina Bauer. “Our exciting range of experts have a laser focus…

    Breaking News

  • How to Leverage Technology to Simplify your Hybrid Event Production

    A recently published study by EventMB found an overwhelming majority of event organizers (81 per cent) believe they have to design and execute separate, dedicated experiences for in-person and remote audiences when hosting a hybrid event. Fortunately, with the right production technology and expertise, you don’t have to plan two separate events when going hybrid. Here’s how. Focus on Content Hybrid formats allow you to produce one event with two outputs. Take Apple’s annual Worldwide Developers Conference. The five-day event…

    Event Operations, Social Media & Technology, Virtual Events

  • How to Create a Budget for your Event

    Creating an event budget can be challenging. After all, there is a lot to consider. In addition to necessary costs like the venue and event staff, you want to allow for unexpected expenses, hidden fees that will undoubtedly crop up and an emergency fund. Here are eight tips to help you prepare for the unknowns and set your event up for success. 1. Identify Goals and Primary KPIs Budgeting for your event usually occurs after the main objectives have been…

    Event Budgeting, Event Operations, Meeting Checklists

  • 5 Questions to Ask Before Pricing your Hybrid Event

    As hybrid models gather momentum, many event planners are becoming increasingly concerned about one issue that has no clear answer: pricing. Here are five key questions to help you determine how to price your next hybrid event. 1. What is the hybrid event makeup? When producing a hybrid event that combines in-person and virtual attendees, you can choose where to place the emphasis on pricing. This will be determined in part by your communications strategy and what level of profit,…

    Event Operations, Meeting Checklists, Virtual Events

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