News & Articles - conference

  • Longest Running Canadian Expo for Events Industry Cancelled

    Canada’s largest event for the meetings, incentive travel, special events and promotions industry has been cancelled in response to the COVID-19 pandemic. Event producer Newcom Media made the announcement about this year’s Canadian Meetings and Events Expo (CMEExpo) in a statement released June 3. “We were hoping the August show would be the first step toward reconnecting the industry in a personal and meaningful way (but) unfortunately we will not have the opportunity in 2020,” says director of events for…

    Breaking News

  • Survey Looks to Find Out Best Online Conference Platforms

    Online conferences and meetings have exploded amid the COVID-19 pandemic and so, too, has the number of platforms that support these virtual events. In an effort to determine which are the best, sponsorship expert Larry Weil has launched a survey. “Most users don’t get past the four or five best known platforms,” says Weil, founder of The Sponsorship Guy. “Because it is not reasonable to expect these platforms to tell you what they are not good at, we have taken…

    Breaking News

  • Seven Tips to Set Up a Successful Online Event

    Online corporate meetings and conferences are becoming the norm for many businesses amid the coronavirus outbreak, and they’re likely here to stay post-COVID-19 because of their intrinsic value. These virtual events expand audience reach, provide evergreen content opportunities, allow for in-depth reporting on attendees and are more cost-effective than their on-site counterparts. They’re also not at the mercy of external factors like a major storm or global pandemic, as is the case today. While some organizations have already fully transitioned…

    Event Operations, Virtual Events

  • Steps to Protect Yourself if an Event is Cancelled

    Many events have been affected by the COVID-19 pandemic, resulting in cancellations. Some vendors have returned deposits while others have agreed to hold them as a credit toward rescheduled events. Then there are those who have refused refunds or credits altogether. Why the difference? It often comes down to the terms included in your contract. With uncertainty around the outbreak and, consequently, when in-person events may take place, it’s important to review the cancellation policy to avoid a penalty. Also,…

    Meeting Community, The Business of Meetings

  • Bringing it Home: The ROI of the Sales Conference

    By Ben Moorsom When the sales conference is over and your teams are back in the field, are they applying what they learned? Selling is one of the toughest jobs in any organization. It requires the right mix of motivation, personality and skill to persuade a potential buyer to commit to a deal. And it’s a grind — pursuing leads, relentlessly following up, making them the right offer, all while keeping a close eye on the competition. It’s not for…

    Event Operations

  • Growth in agency bookings provides increasing revenue for London’s Barbican

    Press Release The Barbican’s business events team has seen agency bookings over the last year increase to 33 per cent, continuing a trend of significant sales growth. While just 1 per cent of bookings were made through agencies in 2015, three years later they provide a third of business sales at the venue. Overall growth in the last year saw Barbican Business Events exceed sales targets by 4 per cent. “We have seen a real benefit from the commitment we…

    Breaking News

  • Building the right team can make – or break – your event

    You’ve gone through the request for proposal process, won it (congratulations), and inherited the conference management team. It’s probably made up of the conference chair and organizing committee from the organization – or organizations — that hired you. You’re stuck with this team for better or worse, but the event day team is yours to build from the ground up. You get to recruit and train the event novices and conference pros that will make the big day a success…

    Event Operations, Meeting Community, Special Events & Conferences

  • What you need to know about shipping event materials

    By John Santini Like most people shipping to a trade show or conference, once your shipment leaves your premises you likely give little thought to its journey to your booth space in Canada. We’re just happy to see it there when we arrive! It is important, however, to understand what happens between points A and B to ensure your material makes it there, on time and during the move-in hours. Move-in day and labelling You would be surprised how many…

    Event Operations, Site Selection

  • Wish list of items for a perfect event space

    By Jessica Symons and Sarah Stockton Before determining what the perfect event space is, you first need to understand your client’s needs, their demographic, and their expectations: Do they prefer downtown locations versus the suburbs? Do they need to be close to transit or the airport? Do they need to have off-site social locations close by? Where is the majority of their membership coming from? How many people are expected to attend this event? Are they mostly women, mostly men,…

    A/V & Special Effects, Event Operations, Meeting Checklists, Meeting Venue Overview, Site Selection, Speakers & Entertainment

  • Building positive working relationships with speakers

    A little bit of forethought can make a world of difference Speakers are the core of your meeting or conference experience. A good speaker can be what makes your conference exceptional, while a bad speaker can be the one thing that drags everything down. This is why your first step is to carefully select your speaker to ensure they will fit your audience, engage participants and boost the overall quality of your event. The relationship you build with the speaker…

    Event Branding & Marketing, Event Operations, Social Media & Technology, Speakers & Entertainment

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