Ramadan is coming – Are you prepared?

Experienced meeting professionals know to check the calendar very carefully when choosing event dates. Statutory and religious holidays are simple – we need to just avoid them altogether! Examples of some dates that are completely off limits: Christmas, Easter, Yom … Continue reading

Engaging Attendees with Event Technology

Q&A with Anthony Vade, Experience Architect at FMAV Events have always been about creating experiences. That, and ensuring attendees walk away with the brand messages and key takeaways intended by the event’s planners and stakeholders. This is a worthy goal on paper, … Continue reading

Trend Watch – Association Meetings in 2018

Over the next few months, the team at Redstone will be taking the time to look at what we can change or improve on in our association meeting planning in 2018 – particularly those that will require increasing a budget … Continue reading

The psychology of events: Why sticking to a schedule matters

Have you ever wondered why you get so agitated sitting in a presentation longer than expected? Or why you are so relieved when it ends a few minutes earlier? To understand why this is the case, I interviewed Dr. Brynn … Continue reading

Dos and don’ts for events geared toward young professionals

Young professional events can be super tricky to plan, because of the wide range of individuals attending (often anywhere from 21 to 35), varying from junior, to mid, to sometimes even senior-level professionals. Considering that you’re probably marketing to both … Continue reading

Treat attendees to a day at the Bronx Zoo

In 1967, the iconic New Yorkers Simon and Garfunkel released a song “At The Zoo” in which they sang “It’s all happening at the zoo.”  It is perhaps a little late, but I am happy to report that it is … Continue reading

Keynote speakers need careful consideration, says Imago Venues

A big-name keynote speaker may not be enough to inspire meeting attendees, according to research carried out by Imago Venues. The research measured whether the meetings industry is doing enough to inspire the business leaders of tomorrow, and was conducted … Continue reading

Leveraging the power of choice within corporate events

By Ben Moorsom Chicken, beef, or fish? Spa or golf? These are the types of choices you’ll most often find when it comes to corporate meetings and events. People are asked to choose amongst more trivial things, but rarely given … Continue reading

Dangerous assumptions: The faulty reasoning behind many conference education programs

By Jeff Hurt It’s a very dangerous assumption: We assume that if our speakers are talking, our attendees must be learning. We equate telling from the stage with audience education. Telling does not equal learning. We’ve placed a value on … Continue reading

Rethinking swag: Practical ideas to increase promotional effectiveness

By Arlene Shilke Everybody loves free stuff! There is no better place to find free stuff than at conferences and events. Let’s face it, most of us arrive at the conference registration desk with high anticipation of the swag we … Continue reading