Four Seasons is Helping Event Planners Foster Connections with Hybrid Meetings

Industry-leading multi-broadcast, hub and spoke, video conferencing, and gala to-go offerings allow hosts and planners to create memorable experiences while maintaining guest health and safety every step of the way. Four Seasons Hotels and Resorts is making it easier to bring people together by combining in-person and virtual settings in a re-imagined meetings and events offering. Hybrid Meetings by Four Seasons combines creative design with the latest audio-visual technology, and a commitment to health and safety.

While the meetings and events landscape has changed because of COVID-19, Four Seasons remains committed to creating innovative and engaging meetings and events. “We’ve adapted to a world where we’re connecting virtually more than ever. Until we can gather safely again, we’re creating ways to combine advanced technologies with a human approach that’s distinctly Four Seasons,” said Ben Trodd, senior vice president, sales and hotel marketing. “Time apart from colleagues, clients, friends, and family has only reinforced the importance of meetings and events, and the need to connect in meaningful ways.”

Whether hosting an annual conference, delivering a keynote address to a large audience of clients and customers, celebrating a landmark anniversary, or simply working from a new setting, Four Seasons teams are ready to support throughout the planning journey, providing expertise on hosting a hybrid meeting and customizing programming to address and overcome the needs and challenges of connecting in the age of COVID-19.

Planner and attendee well-being is a high priority as evidenced through Four Seasons’ enhanced global health and safety program, Lead With Care, which is implemented at every Four Seasons hotel, resort, and residence worldwide, and is adhered to by all third-party vendors. Measures such as screening, increased sanitation, physical distancing, and mandatory use of masks or face coverings are in effect. Four Seasons staff will also manage attendee flow, room set-ups, and food and beverage experiences, suggesting outdoor venues wherever possible, to ensure heightened health and safety at every stage of an event.

As well, all Four Seasons properties globally can facilitate access to COVID-19 testing for guests through a third-party provider. Property teams will work with planners to understand their specific needs and provide guidance and recommendations on end-to-end testing options and costs.

“Guided by leading health-care experts, we ground all planning and decision-making in expertise and the latest knowledge and best-practices, while training our on-property teams not only about how to adhere to the strictest of protocols, but also why they matter.”

 

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