Canadian company Planner Protect to build better event contracts

This week marked the official opening of Planner Protect, a Canadian firm that helps event planners, venues and event hosts negotiate fair contracts.

Natural and economic changes over the last two decades have made business events riskier than ever for event planners. Natural disasters and extreme weather mean planners have to worry about cancelling or making frantic last-minute changes. Civil unrest, threats of terrorism and health warnings make it hard to ensure a city or site will be safe for guests. In addition, hotel mergers and centralized sales teams are increasing their emphasis on revenue while decreasing the value of local relationships.

Hotels and venues are increasingly more likely, in these kinds of circumstances, to enact punitive contract clauses such as Cancellation, Attrition and Indemnification. Any of these clauses can cost an event host thousands, if not hundreds of thousands, of dollars.

Planner Protect emerged from a desire to mitigate these risks for event planners across Canada.

“We want to help all Canadian event planners and venues understand every word of every contract they sign – and take their contract obligations seriously,” said Heather Reid, Founder & CEO of Planner Protect. “So far, the Canadian event planning industry has gotten by on a wing and a prayer. We need to do better.”

Reid has seen non-profit associations pay $50,000 in unnecessary cancellation fees simply because they failed to negotiate Lost Profit instead of Lost Revenue. She has caught copy-and-paste errors in payment terms that would have charged a company an extra $200,000!

With more than 20 years’ experience, Reid is a professional event planner, whose full-service event management company manages $3 million in annual event budgets. She has been a Board member of CanSPEP (Canadian Society of Professional Event Planners) and is an invited speaker at CanSPEP National Conferences, Incentive Works, PCMA Chapter meetings, MPI Chapter meetings and more.

A self-described “contract geek”, Reid regularly hires contract lawyers, paralegals and accountants to improve her knowledge of Canadian common law and the events industry. Through her webinars, speaking engagements and contract reviews – all from a meeting planner’s perspective – she educates hundreds of event planners every year. To date, she has identified venue contract savings of more than $8 million for event hosts.

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