Themes

May 14, 2013

Trade show banners: How to use humour to guide your attendees

Blam! Zap! Pow! I went to the recent Chicago Comic and Entertainment Expo (C2E2) to check out what’s hot in the comic universe (especially for my personal favourite, Marvel). And C2E2 started the show even before attendees entered the expo with some interesting trade show banners.

April 30, 2013

Theme weaving your way to more engaging events

Theme weaving is the process where you imagine the big picture of your event and develop a theme that integrates your core values with a clear call to action. The chosen theme will naturally vary depending on your event, ranging from a one-night fundraiser to a multi-day conference or incentive program, to name a few of the more commonly themed events. Theme development must involve planners and stakeholders who clearly understand the stated goals.

January 7, 2013

Five creative themes for your next corporate gala event

Creating a theme when organizing a Gala event generates excitement, engages your guests, and leaves a lasting impression. Todd Bludworth, COO of American Meetings, Inc., says, “Themes are the single best way to generate interest in your gala.”

November 19, 2012

Design 101 – Understanding event design

The job of designing an event is distinct and different from the job of planning an event. A designer’s right brain creative approach augments the left brain management skills of a planning and meeting professional.

January 10, 2012

Setting the tone: A Planner’s notes on attending a sombre event

Not too long ago I attended an event which was quite sombre in nature. After it ended and I started back home on a four-hour drive, I had plenty of time to analyze the event with the final realization that a minor miracle had happened: a flawless celebration and tribute to the life of a remarkable man. There was little time to coordinate it all - only hours in fact.

November 28, 2011

Mixing it up

Do you ever get the feeling that your meeting attendees are lost in the land of never-ending PowerPoint slides or listless product demos? Just how many people in the audience are playing with their BlackBerries or cell phones? Simply presenting information through a light projector onto a screen in a dim room will lose your message with a sea of glazed eyes and wandering attention spans. Try making your next meeting a livelier experience with themed sessions, destination events, and company logoed gifts as part of the meeting mix. Source: Jennifer Bill