Speakers & Entertainment
May 9, 2012
Tips for building audience engagement
Ben Moorsom, President and Executive Creative Director at Debut Group, talks about techniques and strategies to tap into an audience’s emotions and build engagement by understanding what motivates them.
May 3, 2012
Ten tips for your next conference
Conferences are hard work. From developing the creative treatments to establishing milestones and timelines, planning ahead can make all the difference in the world. When planning a conference, there are specific guidelines that you should always follow in order for it to run smoothly. Here are 10 tips that will help you plan and run a successful conference.
April 11, 2012
Speakerfile launches first online marketplace of speakers for the $106 billion meetings and conferences industry
Speakerfile, a new technology platform for connecting a global community of corporate experts to the meetings and conferences industry, has successfully completed its initial phase and officially launched to event organizers yesterday. The company provides the first-ever online marketplace giving conference organizers a free, comprehensive resource to discover, evaluate and book fresh, talented public speakers, the company says. More than 3,000 speakers in over 70 countries have now registered profiles on Speakerfile. The site features both professional (paid) speakers as well as industry speakers from across 190 industry sectors.
February 29, 2012
The three essential elements that make for a great speech
Over the past 17 years, I’ve probably seen well over a thousand speakers and speeches. Some were good, some bad, some memorable, and some unforgettable. Though I sometimes joke that I’ve seen more speakers that anyone should be humanly subjected to in their lifetime, I actually consider myself lucky, as these experiences have provided me with a continuing education and perspective that most people don’t have access to.
January 24, 2012
Beyond boundaries: Speaking across cultural differences
Recently I was listening to a presentation made by a Canadian speaker at a conference in California. The audience was entirely American, and after being introduced as a Canadian, the speaker said, "There is one very big difference between speaking to a Canadian audience and speaking to an American audience." He then began the substantive part of his speech. Almost immediately, he was interrupted by an audience member who abruptly yelled out, "Hey! What's the difference?" The speaker responded, "That's the difference!"
December 6, 2011
Why event planners should 'start with why'
The concept is simply this – it doesn’t matter what you do, it matters why you do it. Citing examples ranging from Apple and Harley Davidson to Martin Luther King, Simon convincingly argues that the one thing these and other successful organizations and leaders have in common is that they answer the why questions before the who, what, when, where and how questions. This basic distinction permeates everything they do. For their companies and organizations, this can be seen in everything from their corporate culture to their marketing, and their overall strategic direction, vision and purpose. Source: By Martin Perelmuter, President, Speakers’ Spotlight
November 22, 2011
Speak up: Selecting the right keynote speaker for your meeting type
Different events require different types of keynote speakers. Yet with literally thousands of options at your fingertips, how do you know you’ve hit paydirt?
November 1, 2011
How the role of speakers' bureaus and agencies has changed for meeting professional
When we started Speakers' Spotlight in 1995, the world was a much different place. The Internet was in its infancy, nobody I knew had an e-mail address, and "social media" were two words rarely used in the same sentence. The role of speakers’ bureaus and agencies was very much that of a gatekeeper. They had rolodexes with speakers' telephone numbers, and if a meeting professional or conference organizer wanted to book a particular speaker, unless they happened to know them personally, they pretty much had to go through an agency. Source: President, Speakers' Spotlight
