Social Media & Technology

May 14, 2012

Ten critical tips for incorporating IT into your next meeting or event

The main purpose of an event or a meeting is to have “face-to-face” engagement with the attendees. The meeting and event industry is in a transition period where event planners can increase attendee retention and maximize on extended audiences all around the world through electronic means. Anyone planning an event must be sure to let IT enhance the program, not swallow it! Events are based on “face-to-face” time with clients, peers and colleagues.

April 25, 2012

A new sheriff in town: Canada’s anti-spam legislation, part two

When Canada’s Anti-Spam Legislation (CASL), Bill C-28, was passed in December 2010, almost no one took notice. Business groups such as the Canadian Marketing Association were still meeting with federal officials to see how the spirit of the law would be applied and regulated. Now that we are told the law should be effective in mid-2012, the challenge is to make sure your email marketing practices comply with the legislation.

April 4, 2012

Delta Hotels and Resorts launches fastest Internet of any full service hotel chain in Canada

Delta Hotels and Resorts today announced that 17 of its properties across Canada have upgraded their bandwidth to provide the fastest Internet service available in any full service hotel chain in Canada, the company says. This new offering, called InternetXL, will provide service that is 20 times faster than household high-speed Internet.

April 2, 2012

Survey says Canadian workers want less tech and more face-to-face communication

Findings from Randstad's latest Global Workmonitor, surveying employees in 29 countries around the world, reveal that Canadian workers can't stand technological interruptions during meetings and want more face time with their colleagues.

March 28, 2012

Survival of the fittest - what’s the future of event planning for associations?

Have you noticed numbers declining at associations’ annual conferences and tradeshows? If you are a professional member of an association, do you know why more of you aren’t coming out? Are you unsatisfied with the education and networking?

March 27, 2012

Steps to promoting an event on Facebook

With social media being the buzz of today and gaining momentum everyday, it is smart to get on the bandwagon and use these platforms to your company’s advantage. Social media sites such as Twitter, Facebook and LinkedIn are providing a broad area to connect with people and other companies. It makes it a perfect platform to share real-time information and promote your events.

March 1, 2012

Establishing trust and rapport in non face-to-face situations

When I was approached to write this article I thought, “sure, no sweat.” After all, I run a company that helps meetings industry organizations grow their business through phone and email lead generation programs. I’ve been teaching my clients and employees how to build trust and rapport for the last 14 years we’ve been in business.

March 1, 2012

Five tips for hybrid meeting success

What do you get when you take a typical live event such as a conference, meeting or seminar, add in some high-tech tools such as smartphones, audience response systems and the Internet, and top it off with social media, webinars and other interactive technology? As you’ll discover in this special CMN V-Report, this marriage of technology and face-to-face meeting is known as a Hybrid Event and it is sending a wave of change through today’s event planning industry. Source: By Sean Moon

February 28, 2012

Benchmark Hospitality International releases its 2012 top 10 meeting trends

Benchmark Hospitality International, a leading hospitality management company, which operates 35 award-winning hotels, resorts, and conference centres coast to coast, announces its Top Ten Meeting Trends for 2012 as observed by its properties.

February 22, 2012

A new sheriff in town: Canada’s anti-spam legislation

There’s a new sheriff in town for anyone involved in email marketing in Canada. Its name is Bill C-28. It’s been setting up shop over the last year. Its main purpose is to enforce the email behaviour that will soon be expected of you.

February 14, 2012

Survey reveals social media is a critical marketing tool for event planners; usage expected to increase

A new survey from Constant Contact®, Inc. finds that social media marketing has become a critical marketing tool for small businesses and nonprofits planning events, with 77 per cent of event planners currently using social media to market their events, and another 14 per cent planning to do so in the next year.

January 11, 2012

How to add value to your event using new technologies and web-based features

Technologies and web based features are developing at an extremely rapid pace, and choosing options that can add value to one’s business can be overwhelming at times. Here is a quick guide that can help with your shopping.

January 5, 2012

Top 10 Free iPhone/iPad Meeting Apps of 2011

Meeting planners are continuously searching for ways their attendees can become more efficient. Mobile meeting apps have proven to be effective tools in increasing productivity and providing greater mobility. With over 500,000 iPhone/iPad apps available, www.MeetingApps.com simplifies the selection process. Here are our top 10 must-have apps of 2011 for meeting attendees to consider. They’re all free, too!

November 14, 2011

Social media marketing for destination management companies

In the era of ever changing communication media and rapid technological advancement, companies are now dedicating a growing portion of their marketing campaigns to social media platforms. Large corporations have created positions for full time community managers, and companies dedicated to content management are being created everywhere. One may wonder how destination management companies (DMCs) should position themselves and what should be their approach to a social media marketing campaign. …