Industry Research
Industry White Papers
Martiz Research White Paper: The Future of Social Media for Meetings
In the survey, key meetings stakeholders discussed the use, and changing role, of social media. In the survey, key meetings stakeholders discussed the use, and changing role, of social media.
IACC White Paper: Creating Compelling Meeting Experiences
A discusses brain-compatible learning, creating productive and memorable experiences, and measuring their impact.
HBAA White Paper: Meetings plastic: Drastic or fantastic?
The paper looks at the growing presence and consequences of credit card payments in strategic meetings management. Researched and written by respected business travel journalists Mark Frary and Betty Low, the paper explores the relationship and ramifications of company credit card usage among hotels and venues, agents and corporate clients.
Industry Research
International Centre Sustainable Event Guide
The guide incorporates sustainable principles at all levels of an event's organization and implementation. As the first venue of its size in Ontario to offer a complete guide of this calibre the International Centre's Sustainable Event Guide will assist and engage organizers and members of planning groups in committing to a sustainable event.
